
Prodalim, a provider of juice solutions and speciality ingredients, has expanded its natural ingredients portfolio with the launch of its new Colouring Foodstuffs and Natural Colours product lines.
The development highlights Prodalim’s goal of delivering clean-label, plant-based, upcycled innovations for the food and beverage industry.
The natural colour solutions are crafted for seamless integration into various applications, including bakery, beverages, confectionery, dairy, and plant-based products.
The new product line provides vibrant visual appeal while maintaining performance, health standards, regulatory compliance, and consumer trust.
Prodalim’s Colouring portfolio is developed to address strict quality standards, offering optimal light resistance, pH stability, and thermal performance.
It mitigates formulation challenges while enhancing naturality, clean label credentials, and full “tree-to-table” transparency.
The new portfolio includes VivaPro Colouring Foodstuffs and NaturaPro Natural Colours.
VivaPro is derived from fruits, vegetables, algae, and spices, using gentle processing techniques to preserve raw material integrity.
NaturaPro offers a high-performance range of pigments like anthocyanins, carotenoids, and chlorophyll, designed for brilliance, stability, and versatility.
The launch of the new colour product lines is a significant step in Prodalim’s strategic transformation to strengthen its position in the food and beverage industry.
Prodalim’s portfolio now includes fruit juice solutions and a growing range of speciality ingredients, from essential oils and fruit-based essences to beverage compounds.
It also includes functional solutions like citrus fibres and natural colours.
Prodalim supports its offerings with a vertically integrated, regenerative supply chain rooted in circular economy principles.
The company’s approach enables food and beverage brands to innovate with sustainability, functionality, and transparency at their core.