Clean supplement brand BEAM Be Amazing has expanded its partnership with Dole Food to introduce Dole Whip supplements.
The new supplements include Dole Whip Strawberry Vegan Protein Powder and Dole Whip Pineapple Pre-Workout Powder.
The flavour fusion from Dole Whip and BEAM Be Amazing’s products is said to offer a nutritious treat targeting health-conscious individuals and of enthusiasts of Dole Food’s dairy-free frozen dessert.
The partnership was brokered by Beanstalk, which is the global brand extension agency of Dole Food.
BEAM Be Amazing chief marketing officer Tarun Singh said: “With the success of our first flavour collaboration with Dole, our consumers were eager to see how this partnership would expand.
“I’m very excited to fully exceed their expectations and once again deliver great products, great flavors, and a great experience, never sacrificing one over the other.”
The collaboration also marks the debut of sweet and tart Dole Whip zing in BEAM Be Amazing’s product lineup.
Dole Whip Pineapple flavour joins BEAM Be Amazing’s stimulant-free pre-workout range. The product has been created with a stimulant-free pre-workout formula, and is intended for any time use without caffeine.
Enriched with three trademarked ingredients, this vegan pre-workout supplement is claimed to be naturally flavored and coloured.
Additionally, the Dole Whip Strawberry flavor is launching in BEAM Be Amazing’s vegan protein.
The gluten- and soy-free option contains 130 calories per serving with 20g of protein per serving, zero sugar, and added prebiotic fiber.
Furthermore, it contains patented Puris Pea to maintain taste and texture.
Dole Food brand and licensing director Elisabeth Morris said: “We’re excited to strengthen our partnership with BEAM Be Amazing as we introduce the iconic flavors of Dole Whip into the supplement category.
“The BEAM x Dole products epitomise better-for-you options, with natural ingredients that support our mission of making the world a healthier place.
“Our aim was to create inclusive Vegan supplements that are 100% natural and free from allergens and added sugars.”
